I don’t know about you, but I’m really loving “Planet of the Apps” on Apple Music.
Maybe because I love getting first dibs on this show when it’s on Apple Music (and by the way, I don’t have an Apple Music subscription yet, even though I’m a big fan of the company’s products). Maybe because I find some of the narrators’ introductions to the show to be incredibly annoying and uncomfortable. Maybe because the show seems like an interesting way to profit from liking something you care about but aren’t necessarily intimately familiar with.
I also probably loved it because I thought it’d be fascinating to see the tech-world’s first television series, from a company where the biggest (and best-known) ad campaign is the introduction to the Apple Store.
The original profile of “Planet of the Apps” was, frankly, the first profile that I ever read of Apple and I’ve been following the show since its debut earlier this year. (Though Apple also has a fan on CBS, with their “Dramedies” with Jane Seymour.)
Here’s an excerpt from that profile on “Planet of the Apps” from E! on the series premiere.
“Kevin Fong, a global brand partner at Under Armour and former executive at Spotify, tells Dumenco the kind of person making a best-selling app ‘has to be in a line of work that they have a passion for.’
“Fong says when he met Robbins, ‘I got goosebumps.’
“‘When I was at Pandora it took years to build the (industry) … it’s just been around for so long.’ But an investor could go ‘”let’s take this space and build an app that we take great credit for creating and we own it,’” adds Fong.
“Peter Burr, a senior product developer for Facebook, says everyone wants something new.
“It’s about creating a product that solves a problem that you’re passionate about,” Burr tells Dumenco.